New Delhi: Food delivery giant Zomato has officially rebranded itself as Eternal Ltd., marking a significant shift in the company’s long-term vision. In a heartfelt message to shareholders, CEO Deepinder Goyal reflected on the company’s evolution from a simple menu-uploading website to one of India’s leading tech startups.
Founded in 2007 as Foodiebay, Zomato has grown exponentially over the years, becoming India’s first tech startup to be listed on the BSE Sensex. Goyal acknowledged the pride and responsibility that came with this milestone, emphasizing that the journey had created immense wealth for employees, investors, and shareholders. However, he reiterated that financial gains were never his primary motivation.
“I did not start Zomato to make money. I started it because I wanted to do something worthwhile with my life,” Goyal wrote in his statement.
Deepinder Goyal, CEO, Zomato made this announcement on his official social media handle on X by posting the formal announcement letter. To check his post click on https://x.com/deepigoyal/status/1887466772522991973?t=DyCWVFWZX4P9x_5ZqFYBGA&s=08
A Vision for Longevity
The renaming of Zomato Ltd. to Eternal Ltd. is a reflection of the company’s aspiration to build a long-lasting institution that outlives its current leadership.
“We shape our institutions, and then they shape us,” Goyal said, underscoring that the new name represents more than just a corporate rebranding—it serves as a mission statement.
While specific strategic changes under the new identity are yet to be detailed, the rebranding hints at a broader and more ambitious future for the company, potentially expanding beyond food delivery into new verticals.
Zomato’s transformation into Eternal Ltd. marks a significant moment in India’s startup ecosystem, reinforcing the idea that great companies are built with a vision that extends beyond immediate success. As the company moves forward under its new identity, stakeholders will be watching closely to see how this evolution translates into its operations and future growth strategy.
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